Shopping Roulette is not just an e-marketplace it’s a social experience that bring together all the world’s shoppers for a chance to get 100% off their favourite products. ‘Shopping together is more rewarding’.

As we bring our idea to light we couldn’t have asked for a better development partner than AWTG.

With an experienced international team, and their ability to quickly scale development according to our needs, AWTG has been instrumental in helping us fully realise our vision.

The idea of a gamified shopping experience is exciting, inspiration and rewarding. Turning the Shopping Roulette vision into reality through the combination of AWTG’s expertise and Shopping Roulette’s creativity is a dream come true for shoppers. The Shopping Roulette innovation is revolutionary and will become a base for new user experiences in the near future. AWTG is delighted to work with the Shopping Roulette team and looking forward to the evolution of shopping and e/m-commerce.

Shopping Roulette was created by three graduates of the European School of Economics with the dream to offer a new and exciting way for people to come together and shop for their favorite designer items.

We believe that the old, unilateral way with which brands sell their product online is no longer sufficient for the current social age; most e-commerce platform, though horizontally complex and extensive, are limited to still acting within the same cold transactional dynamic. From the dawn of internet up to this day nothing has really changed; a customer is still making a purchase alone in front of a screen. Shopping Roulette is here to change the e-commerce game.